Continuing its dominance as being one of the biggest mobile phone manufacturers in the business, Samsung has yet again launched another Smartphone that sports the famed proprietary Bada operating system.

The device has been named the Samsung Wave 723 and isn’t only pleasing to look at, but also packs in a whole lot of impressive features. This mobile also features a leather flap that serves as a protective cover for the screen which is reminiscent of the Samsung Star released a couple of months back. Let’s have look.

First Up

The Samsung Wave 723 is equipped with a 3.2” TFT display which makes use of the capacitive touch screen technology. The resolution is formidable at 240 x 400 pixels and it even supports up to 256 thousand different colours. Similarly, the touch capabilities of the display are also noteworthy, making full use of the TouchWiz UI’s touch features.

The mobile supports GSM 850 / 900 / 1800 / 1900 for 2G and functions under HSDPA 900 / 2100 over the 3G network. As for its dimensions, the Samsung Wave 723 measures 109.5 x 53.9 x 11.8 mm.

Stay Connected

With this addition to the growing Wave family of Smartphones, you can stay connected to the rest of the world through a variety of options. For starters, the device supports Class 10 for both EDGE and GPRS and even enables 7.2 Mbps for 3G HSDPA connectivity. If this isn’t enough for you then perhaps you’d be glad to know that the Wi-Fi compatibility of the Samsung Wave 723 is at 802.11 b/g/n.

The Bluetooth connection of the mobile also features A2DP and the microUSB port already makes use of version 2.0. As expected, the manufacturer has decided to do without an infrared port which is quickly becoming an obsolete piece of technology.

It may be a bit of a surprise for some people, but the Samsung Wave 2 and the Wave 2 Pro smart phones are officially confirmed to be mid to low range handsets. With the original Samsung Wave being a pretty impressive high end smart phone, it was originally thought that the next device in the series would have bigger touch screen display, a faster processor and overall, better features. Instead, the Wave 2 and Wave Pro 2 are more of watered down versions of the original device.

This is easily explained by the fact that Samsung aims to put the Bada OS into the mid range smart phone market as opposed to competing with the big giants of the high end market (which would be the Android, Windows Phone 7 and the Apple iPhone). The original goal from Samsung was that they wanted to bring smart phone technology to everyone.

And by turning the Bada into the best mobile platform for this range of handsets, Samsung has a chance to gain a good hold of the market (they would still have to compete with the Android as the Google OS is being used in low to high end smart phones).

In detail, the S5250 Wave 2 and S5330 Wave 2 smart phones are pretty identical in terms of specs; the only difference is that the Wave 2 Pro has a physical QWERTY keyboard. The devices come with a pretty decent sized screen at 3.2 inches with a resolution of 240 x 400 pixels. With an internal memory of 80MB, users are better off using a 16GB micro SD card for storing data and other content. Of course, the phones will be using the Bada operating system, so expect to get plenty of good app support and a good choice of games for the platform.

True to its promise to customers to turn their expectations related to smart phones in real and powerful tools, Samsung surprised the market with the amazing Samsung Wave – an innovative smart phone pertaining to new wave technologies set out to establish the basis for new benchmarks worldwide. Enthusiastic reviews have circulated the internet after its official launching event in Barcelona, Spain. Users are captivated by the degree of visual quality offered by the latest display technology incorporated in the Samsung Wave: the Super AMOLED 3.3’’ wide display.

3 layers of AMOLED as basis touch sensor above that and glass at the top assure the best visual experience. You can switch Samsung Wave at different angles and you will always have the greatest display.

A much awaited feature is the Social Hub on Samsung Wave which connects users with major social networks, email and IM features easily accessible. In this interconnected world it’s so simple to communicate with friends, family, work colleagues when using Samsung Wave.

A powerful 1 GHz Application Processor effectively supports high speed user interface response, flawless and simultaneous use of applications, HD video player and recorder performance as well as smooth internet browsing capabilities. With specifications this high, the range of economical  Samsung Wave deals that can be found is really amazing!

The new BADA platform released in 2010 which is the basis for Samsung Wave aims to make smart phones accessible to everyone turning this into an important business opportunity for application developers. Samsung Wave’ launch marks the beginning of innovations to come from Samsung.

You can purchase online or from your local mobile phone stores the new Samsung Wave. It’s available with great mobile plans at all major UK networks like O2, Vodafone UK, Orange UK, T-Mobile. The most innovative phone on the market – Samsung Wave – is finally available to amaze people all over the world.