If you want to get a good pulse on the real direction of technology trends, nothing beats getting the information straight from the source. Matt Brittin is the head of Google UK, and as one of the head honchos for what is probably the next Microsoft of the tech industry, their worldview on technology is going to be indicative of what lies next for our society.
According to Matt, the industry is now going to focus more on fixing up the networks and getting more people into mobile.
Several years ago, going online meant having to wait for minutes to get a tone on a dial up modem and trudge through the internet at a measly 4 kbps (despite the connection being good enough for 32kbps). With the introduction of broadband, connections began to grow in speed and coverage in an exponential manner. Within the span of decade, innovators are now looking into the possibility of sending entire Gigs worth of data in a moment’s time.
This made the internet more accessible to people. And thanks to the standardization of desktop and laptop computers, more and more people have learned to go online.
But the real growth starts with mobile. Right now, only a handful of Brits access the web through a smart phone –but as 3G and WiFi networks expand and grow, and smart phones become the more standardized device (eventually phasing out the lowly 2G handset), more people will be able to have access to the internet.
The numbers are already shifting. With each year, less and less people rely on desktop devices to access the web. At the same time, more people are starting to use smart phones.
But that is as far as Matt wants to predict, according to the Google Head, predicting trends over a year is more than just difficult, but close to impossible. He says that “you are going to be dramatically wrong”. And considering how fast the industry is moving, we can see the wisdom of his words.
Tags: 3G, Google, Internet, Matt-Brittin, Microsoft, smartphones, WiFi





